Submitted photo
Bradley Poole, who battles cystic fibrosis every day of his life, is presenting a fundraising benefit, “Exercise for Cystic Fibrosis,” Jan. 5 at Madigan’s.

By Deb Everts

Local fitness trainer Bradley Poole invites the public to come out and support a worthy cause at his “Exercise for Cystic Fibrosis” fundraising event in Ellicottville Saturday, Jan. 5, upstairs at Madigan’s.

At 4 p.m., Poole will lead attendees in a 30-minute cardio blast workout, which is a total body workout combining cardio, strength and agility movements. He said these movements keep the heart rate elevated, burn fat and make the person working out sweat.

“Attendees are not required to participate in the workout. They can just come, support, watch, hang out and have fun,” he said. “It’s going to be a fun event for a great cause.”

Poole said everybody can do the workout because it’s designed for all fitness levels and body weights. He said if someone can’t do the regular version, they don’t have to worry because he will show them some modifications.

In addition to the cardio workout, the event will also feature basket raffles, a DJ, food and beverages. Beverages are not covered by entrance fee.

“Just to make it more fun, feel free to dress in costume for the workout,” he said. “I will be leading the workout as Richard Simmons, so throw in some ‘80s gear or other fun stuff. If you don’t want to dress up, don’t sweat it.”

Poole, of Salamanca, said he is doing this benefit all on his own because he was born with cystic fibrosis (CF), which is an inherited life-threatening disorder that damages the lungs and digestive system.

He said this event will not only help raise funds to find a cure, but it will also bring awareness to the locals about the disease.

According to the Cystic Fibrosis Foundation, cystic fibrosis is a progressive, genetic disease that causes persistent lung infections and limits the ability to breathe over time. In people with CF, a defective gene causes a thick, sticky buildup of mucus in the lungs, pancreas and other organs.

Poole said he has a defective gene in his body that causes thick mucus to build up in his lungs. He said that mucus sits in the lungs and ends up colonizing bacteria, so anyone with CF gets these lung infections all the time.

“I have MRSA and Pseudomonas in my lungs that just stay there all the time,” he said. “Over time, it eats away at the lungs and scars the lung tissue.”

Some may wonder how a person living with this disease can be a fitness trainer, such as Poole. His goal is to improve through exercise and he does it religiously.

He said having the disease influenced him to pursue a career in fitness to help himself stay healthy.

“I’ve seen how much exercise has helped me, so I wanted to be able to reach out and help other people live healthier lifestyles,” he said.

Poole, who has his own business, Bradley Poole Health & Fitness, is an independent contractor and trains people at Core Performance Fitness in Ellicottville.

He is not only an International Sports Sciences Association (ISSA) Certified Personal Trainer, but he is also certified as a Strength and Conditioning Specialist through the National Strength and Conditioning Association (NSCA).

Most recently, Poole became certified as a Sport’s Performance Coach through USA Weightlifting (USAW). He holds two bachelor degrees – one in Sports and Recreational Management, the other in Exercise Science — and a masters in Sports Administration.

Anyone who cannot make it to the event, but would like to donate to the CF Foundation has several options. They can visit Poole’s Facebook page, Bradley Poole Health & Fitness, and click on the link posted under his video, then enter a gift to Salamanca 2019 on behalf of Bradley Poole, or they can contact him and write a check out to the Cystic Fibrosis Foundation, then he’ll send it on to the organization.

All donations will benefit the Cystic Fibrosis Foundation. People have the option to pay $10 at the door or purchase tickets directly from Poole or at Core Performance.

For more information, call or text Poole at 378-6604 or email He can also be found on Facebook @BPooleFitness.Br.